The Real-time Opportunity w/Ron Conway and John Borthwick – Pt 1
Ron Conway invested in over 500 startups. Invested in Google at the $75m valuation.
Arrington: “What is real-time? Is it just Twitter?”
Borthwick: “What this opportunity has done is bring a massive amount of new content to the web….the web is about content.”
Borthwick: Making the web “live” and filterable, sortable.
Borthwick: “Betaworks is an operating company. We build a few things, we invest in a few things, and we bought a few things.”
Conway: “I invest in great entrepreneurs first…then the idea…then how much intellectual property have they got.”
Conway: “Manipulate and monetize” real-time content.
Borthwick: We are still learning about this new part of the web.
Conway: “Whatever this is…it is early, early days….this is Google in 1998.”
Conway’s Top Ten Monetization Opportunities in Real-Time
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Lead Generation
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Coupons via “Now” Web
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Analytics
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CRM (they just invested in CoTweet)
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Payments
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Commerce
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User Authentication
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Syndication of New Ads
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Context Advertising
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Display Advertising
Bonus – Acquiring Followers