My company Savvy Apps is a leading creative app agency. I also wrote a bestselling book on launching successful applications—App Savvy (O’Reilly)—and regularly speak about tech, digital, and applications.

I founded Savvy Apps, to make life better…one app at a time. We serve global brands as well as cutting-edge companies. Here are just a few of our accomplishments:

  • Editor’s Choice Award from Apple
  • 20+ featured apps across the major app platforms
  • Leading provider according to G2

Learn more about us at the Savvy website! »

From the Savvy Apps Blog

How Much Does an App Cost?

Recently in a meeting with a longstanding customer who I’ll call “Bob,” he referenced the chapter in App Savvy that discusses costs for creating an iOS app. With a big smirk Bob said, “Ken, you wrote in App Savvy that it’s about $10,000 to create an app…that seems like a good deal.” His smirk was because the initial v1.0 budget he spent with us for his company’s app was about 15x that number. While Bob was completely teasing I felt compelled to respond, “Bob, I did reference $10,000 for using certain kinds of help. I wrote that if someone has more than $10,000 though, then it’s worthwhile to start considering working with a professional or agency…keep reading »

Android or iOS: Which Platform First?

The question of “which platform to build an app for first” has been a popular one for the past five years. Often ideological or headline-focused, the platform wars may be over for now but the need to answer this particular question remains. Similar to guidance about the costs of apps, the answer to this question varies. For example, a large media company has a different audience and more significant resources when compared to an early-stage startup. An early-stage startup that has no app yet is unlike one with revenue that has raised a Series A round. Still, a medically-oriented app might have features that can only be supported solely by a specific platform…keep reading »