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Google Adds Trends to Google Reader

Personalization is going to be key to overcoming information overload. Yes, RSS makes things easier and at the same time, can flood your life with too much content.

Google just rolled out what I imagine would be a first step towards implementing personalization into Google Reader – trends.

The interesting thing about my Reading Trends (shown above), is that they are somewhat skewed by posting frequency. For example, I read TechCrunch, Mashable! and Micro Persuasion everyday but because they post more often than most other sites, it actually appears that I read them less than some of my other subscriptions.

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